Estimate inventory, advertising and fulfilment cash required before TikTok Shop settlements arrive.
The example below shows how the tool works. Pro unlocks editing and automatically brings in your calculator data.
The curve starts with inventory paid upfront, adds daily ad and operating cash, then releases estimated settlements after the selected delay.
A profitable product can still run out of cash when inventory and advertising are paid before marketplace settlements arrive.
The curve estimates timing from the values entered. Keep a separate reserve for taxes, disputes, delayed settlements and demand variability.
Inventory, creator samples and ads are often paid before sales proceeds are available. Growth increases that timing gap.
Include inventory, advertising, fulfilment, returns, fixed operating costs and a buffer for settlement delays.
Unsold inventory is an asset, but it still consumes cash. This planner focuses on cash timing rather than accounting profit.
